The platform that turns WhatsApp into an operations channel.

Orders, appointments, customer support, and campaigns — manage it all from one interface, with automated workflows and human takeover when it matters.

See scenarios
Moroccan teams see measurable results ★★★★★ 4.9/5 team satisfaction
wasel.app / inbox / team

Ms. Benali · Order #4182

assigned to Rania

Customer · 14:02

Hi, is my order shipping today?
⚡ AI suggestion · template #confirm-envoi → Rania validates

Rania · 14:03

Hi Ms. Benali! Your order is shipping at 5:00 PM with Amana. I will send tracking as soon as it is available 📦
Perfect, thank you!

Positioning

What changes when WhatsApp stops being a busy phone line

Wasel replaces phone chaos with scoped workflows: every request routes to the right treatment, and humans step in only when needed.

Business-specific automation

Support, bookings, orders, reminders, and segmented campaigns mapped to concrete workflows.

Human takeover by default

When a request leaves the allowed scope, the conversation is handed to the team with context attached.

Local language coverage

Darija, French, and Arabic to match how customers actually write.

Core platform

A clearer operational stack

Everything a Moroccan team needs to launch a credible, manageable WhatsApp channel.

01

Instant intake on WhatsApp

Capture inbound requests, qualify intent, and push every conversation into the right workflow.

02

Bookings, orders, and reminders

Reduce missed calls and forgotten appointments with automated confirmations and reminders.

03

Structured knowledge base

Answers are grounded in your opening hours, policies, products, and operational rules.

04

Controlled broadcast flows

Templates, segments, and campaigns are presented as governed operations, not vague mass messaging.

05

Security and governance

A secure setup, clear team permissions, and a reliable path for new conversations.

06

Clear MAD pricing

Clear plans in MAD, with guided setup and room to scale as your operation grows.

Use cases

Use cases tied to the market

Concrete scenarios for businesses handling bookings, repeat questions, orders, and follow-up on WhatsApp.

Clinics and healthcare

Confirm appointments, send reminders, filter simple requests, and escalate edge cases to staff.

Explore

Restaurants and cafes

Handle bookings, orders, promos, and common questions without crushing the phone line.

Explore

Salons and local services

Open time slots, reduce no-shows, and keep the tone local and reassuring.

Explore

Retail and e-commerce

Share catalog details, answer repeat questions, and guide customers after purchase.

Explore

Compliance

Trust, compliance, and tighter positioning

A clear operating model for automation, human escalation, and customer communication.

Wasel started from a simple observation: when bookings and customer conversations are not structured, operational pressure rises fast. That is why we organize the flow first, then add automation where it actually helps.

Automation is framed around support, bookings, orders, reminders, and governed campaigns. No broad “general AI bot” promise.

Human escalation is built into the positioning whenever a message leaves the approved workflow.

Templates, opt-in, and outbound activity are described as controlled operations, not unbounded automation.

The demo request follows a secure and reliable submission flow.

WhatsApp demo

See scoped conversations in action

Pick a business scenario and step through a multilingual, operationally grounded conversation.

  • Concrete workflows for orders, bookings, and support.

  • Language switching inside the conversation.

  • Scoped answers first, human takeover when needed.

Choose a scenario

Restaurant & cafe

Bookings, menu, and confirmations.

LIVE
BookingReminder

Online store

Catalog, product questions, and follow-up.

CatalogTracking

Clinic

Appointment intake and escalation handling.

CalendarEscalation
Live workflow
Fast reply
Scoped flow
🍽️

La Maison

Online

Tap a number to respond (1-9)

3

Reply languages

Human

Handoff mode

1

Team inbox

Switch between French, Arabic, and English inside the demo.

Pricing

Pricing built for steady growth

Switch between monthly and annual billing, with clear MAD plans and one straightforward next step.

7-day free trial

Starter

160 MAD/month

1,920 MAD/year, billed annually

For a first workflow and a shared team inbox.

  • 500 active contacts
  • 1 business module
  • Shared inbox
  • Templates and follow-ups
Recommended7-day free trial

Professional

400 MAD/month

4,800 MAD/year, billed annually

For teams running support, campaigns, and advanced scenarios.

  • 2,000 active contacts
  • Unlimited workflows
  • Scoped AI agent
  • Advanced analytics

Business

960 MAD/month

11,520 MAD/year, billed annually

For larger operations with API needs, governance, and dedicated support.

  • Expanded contacts
  • Knowledge base
  • API and webhooks
  • Priority support
* WhatsApp conversation and campaign fees are still billed by Meta based on usage.

Key pages

Continue the evaluation

Explore the pages and guides that help you compare use cases, understand setup, and plan deployment.

WhatsApp Business Morocco guide

Understand pricing, required documents, and launch steps.

View page

WhatsApp for salons and clinics

See how Wasel frames sector-specific operational flows.

View page

OTP and API integration

Technical content for teams assessing integration and authentication flows.

View page

Contact the team

Use a guided demo instead of guessing which workflow fits.

View page

FAQ

Frequently asked questions

What happens if WhatsApp bans my number?

Wasel follows WhatsApp rules: opt-in, approved templates, no spam. We scope your workflows to stay compliant. If a restriction occurs, we help restore the account and adjust your practices.

Do I need a dedicated WhatsApp Business number?

Yes. The WhatsApp Business API requires a dedicated number. Wasel helps with setup: you can use a new number or migrate an existing one if there's no active Business account on it.

Can I migrate from my current setup?

Yes. Whether you already use the WhatsApp API, another tool, or just the WhatsApp Business app, Wasel helps you migrate your workflows, templates, and contacts without interruption.

How does the free trial work?

You get full access to the Starter plan for 7 days, no commitment. You test a real workflow with team support. At the end, you pick the plan that fits your volume.

Does Wasel fully replace my team?

No. The product is positioned to automate the scoped parts, then hand the rest to humans with context.

How fast can we launch?

The rollout starts with a scoping session, template setup, and a pilot workflow. The goal is days, not months.

Which languages are supported?

Darija, French, and Arabic, with tone adjustments based on your business and use case.

Final step

Ready to organize WhatsApp around real operations?

Try it free for 7 days. See the workflow that best fits your business, team size, and customer volume.

Meet the team

Guided launch

Start with scoping, approved templates, and a pilot workflow that fits your day-to-day operation.

Clear control

Keep human takeover rules, team visibility, and service quality aligned as your message volume grows.

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