The platform that turns WhatsApp into an operations channel.

Orders, appointments, customer support, and campaigns — manage it all from one interface, with automated workflows and human takeover when it matters.

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wasel.app / inbox / team

Ms. Benali · Order #4182

assigned to Rania

Customer · 14:02

Hi, is my order shipping today?
⚡ AI suggestion · template #confirm-envoi → Rania validates

Rania · 14:03

Hi Ms. Benali! Your order is shipping at 5:00 PM with Amana. I will send tracking as soon as it is available 📦
Perfect, thank you!

How it works

Three steps to go live

1

Connect your number

Dedicated number or migration from your existing app. Our team handles the official API access for you.

2

Set up your workflows

Bookings, orders, support or campaigns — we scope the workflows together, in your languages and your rules.

3

Go live and stay in control

Your channel runs. Workflows handle scoped requests, your team steps in when needed — you see everything from the dashboard.

Core platform

A clearer operational stack

Everything a Moroccan team needs to launch a credible, manageable WhatsApp channel.

01

Your messages send themselves — keywords, events, delays

Automated sequences triggered by a keyword, an event (order created, Facebook lead), or a time delay — zero human action required.

02

Appointments booked, confirmed, and reminded without you

Slot selection, instant confirmation, automatic reminders, and cancellation — all handled inside the WhatsApp conversation, no phone call needed.

03

Every Facebook lead becomes a contact profile in seconds

Enriched contact records, UTM attribution, activity timeline, and automatic Meta Lead Ads capture — your pipeline stays current without a single manual entry.

04

An AI assistant that actually answers, not around the question

Powered by LangChain, your assistant understands free-text queries and responds from your services, menu, or catalog — no generic off-topic replies.

05

Segmented campaigns with Meta-approved templates

Schedule bulk sends to targeted audiences using approved WhatsApp templates — your number protected, support and marketing kept separate.

06

Your YouCan orders and Google Calendar, inside WhatsApp

Order tracking, catalog queries, and real-time availability from Google Calendar — everything connected, nothing to copy-paste between tools.

Use cases

Use cases tied to the market

Concrete scenarios for businesses handling bookings, repeat questions, orders, and follow-up on WhatsApp.

Clinics and healthcare

Confirm appointments, send reminders, filter simple requests, and escalate edge cases to staff.

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Restaurants and cafes

Handle bookings, orders, promos, and common questions without crushing the phone line.

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Salons and local services

Open time slots, reduce no-shows, and keep the tone local and reassuring.

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Retail and e-commerce

Share catalog details, answer repeat questions, and guide customers after purchase.

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Pricing

Pricing built for steady growth

Switch between monthly and annual billing, with clear MAD plans and one straightforward next step.

7-day free trial

Starter

160 MAD/month

1,920 MAD/year, billed annually

For a first workflow and a shared team inbox.

  • 500 active contacts
  • 1 business module
  • Shared inbox
  • Templates and follow-ups
Recommended7-day free trial

Professional

400 MAD/month

4,800 MAD/year, billed annually

For teams running support, campaigns, and advanced scenarios.

  • 2,000 active contacts
  • Unlimited workflows
  • Scoped AI agent
  • Advanced analytics

Business

960 MAD/month

11,520 MAD/year, billed annually

For larger operations with API needs, governance, and dedicated support.

  • Expanded contacts
  • Knowledge base
  • API and webhooks
  • Priority support
* WhatsApp conversation and campaign fees are still billed by Meta based on usage.

FAQ

Frequently asked questions

What happens if WhatsApp bans my number?

Wasel follows WhatsApp rules: opt-in, approved templates, no spam. We scope your workflows to stay compliant. If a restriction occurs, we help restore the account and adjust your practices.

Do I need a dedicated WhatsApp Business number?

Yes. The WhatsApp Business API requires a dedicated number. Wasel helps with setup: you can use a new number or migrate an existing one if there's no active Business account on it.

Can I migrate from my current setup?

Yes. Whether you already use the WhatsApp API, another tool, or just the WhatsApp Business app, Wasel helps you migrate your workflows, templates, and contacts without interruption.

How does the free trial work?

You get full access to the Starter plan for 7 days, no commitment. You test a real workflow with team support. At the end, you pick the plan that fits your volume.

Does Wasel fully replace my team?

No. The product is positioned to automate the scoped parts, then hand the rest to humans with context.

How fast can we launch?

The rollout starts with a scoping session, template setup, and a pilot workflow. The goal is days, not months.

Which languages are supported?

Darija, French, and Arabic, with tone adjustments based on your business and use case.

Trust & Compliance

Wasel started from a simple observation: when bookings and customer conversations are not structured, operational pressure rises fast. That is why we organize the flow first, then add automation where it actually helps.
  • Automation is framed around support, bookings, orders, reminders, and governed campaigns. No broad “general AI bot” promise.
  • Human escalation is built into the positioning whenever a message leaves the approved workflow.
  • Templates, opt-in, and outbound activity are described as controlled operations, not unbounded automation.
  • The demo request follows a secure and reliable submission flow.
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